The California based futuristic alernative hip-hop duo Rollin Rockers have made quite a splash on the music scene in the past several months. Between several overseas excursions, a project in the works with French indie powerhouse Chinese Man Records, preparing for this summers Vans Warped Tour, and organizing the Grind Time Now battles, these hardworking youngsters strive to push creative boundaries at all times. This new music video for their song 'Litro' (featured both on Fresh Coast 'Non Perishables Vol. 2' compilation and their Chinese Man Records BangBang EP! ) is no exception, and is an amazing visual spectacle, utilizing artistry and technology never before witnessed in this medium. This is the first hip-hop based video for Director Douglas Magnuson, who recently won the 'Music Video of the Year' award at the highly respected Denver based Festivus Film Festival for his work with the psych rock outfit The Netherlands. This new video is a clear progression in style and technique from his previous effort, and brings the psychedelic concept and wordplay of the Rockers to life with mindbending imagery. Highlighted in the video are Plex and Lush's undeniable chemistry and many subtle subliminal images that will be sure to keep everyone's fingers on the rewind button. The collaboration between Magnuson and the Rollin Rockers is based on mutual respect and their like minded ambition for breaking new ground. Get ready to witness the next phase..
The 'Litro' video debuts this week on the internet on the Grind Time Now youtube channel and website, the DelMon Crew youtube channel, this blog, and hopefully every major blog on the web, and shortly thereafter mtv.. It is also debuting LIVE this THURSDAY at FRESHEN UP in San Francisco-